Logo
Either your complete logo or a symbol mark
Title
Make it clear the user is on the 404 page
Description
Explain why the user has landed on this page
Links to other pages
Offer pathways to stick around
⭐️ Include a link to visit the homepage
⭐️ Include a link that allows user to contact
⭐️ Include a search bar to allow user to look for something
Illustrations, patterns, visual flair
This page is a great opportunity to show off your brand's personality
